Reviewed · FOOD & DRINK
Authentic Reykjavik Food Tour with Flea Market Delights
Old-world food, right in the city.
This Reykjavik food tour pairs authentic Icelandic tastings with a weekend stop at the Reykjavik Flea Market, so you’re not just eating, you’re also seeing how locals shop and snack. I especially like the way the guides from tour guide school background make it both fun and useful, and I like that the stops are handpicked for traditional flavors you can actually track and compare.
One thing to keep in mind is the timing and walking. It’s only about three hours, but you do move between multiple tasting moments, so you’ll want weather-appropriate clothing and shoes you can trust on slippery pavement.
In This Review
- Key Highlights You Will Care About
- Price and What You Actually Get for $147
- Meeting at Hlöllabátar, Facing Ingólfstorg Square
- Your 3-Hour Route: Short Walks, Fixed Tasting Stops
- Traditional Icelandic Tastings That Come With Context
- Flea Market Delights on Weekends: More Than Just Souvenirs
- Stop-by-Stop Flow: What Each Timing Window Feels Like
- Alcohol and Beverages: Nice Inclusion, Use Smart Pacing
- Dietary Needs: What the Tour Says It Can Do
- Who This Reykjavik Food Tour Fits Best
- Should You Book This Reykjavik Food Tour?
- FAQ
- How long is the Reykjavik food tour?
- Where do we meet for the tour?
- Do you visit the Reykjavik Flea Market?
- What is included in the ticket price?
- Are alcoholic beverages included?
- Is hotel pickup and drop-off included?
- Can the tour accommodate dietary restrictions or allergies?
- What language is the tour in?
- Is the tour wheelchair accessible?
- How does cancellation work?
Key Highlights You Will Care About

- Flea market food on weekends adds a local-shopping feel to an otherwise sit-and-eat tour
- Tour guide school graduates guide the experience with food knowledge and an easygoing rhythm
- Multiple Icelandic tastings with drinks so you can sample without needing to plan meals
- Central meeting near Ingólfstorg Square makes the start easy to find and convenient to reach
- Dietary restrictions supported with best-effort accommodations for allergies and needs
More Reykjavik eating, stop by stop:
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Price and What You Actually Get for $147

At $147 per person for a 3-hour Reykjavik food tour, you’re paying for more than food. You’re also getting a professional guide, beverages, and even alcoholic beverages included, plus all taxes and fees.
The value angle is simple: you avoid the guesswork of where to eat and what to order, and you get a structured route of traditional stops instead of wandering hungry. You still need to handle your own getting there, since hotel pickup and drop-off are not included.
Meeting at Hlöllabátar, Facing Ingólfstorg Square

You meet outside Hlöllabátar the Sandwich Shop, facing Ingólfstorg Square and the two tall stone pillars. CenterHotel Plaza sits to your right, and there are benches, tables, and a covered ceiling nearby, which makes waiting more pleasant when the weather turns.
To spot your guide, look for a light blue jacket with Your Friend in Reykjavik on the back. Plan to arrive about 5 minutes early so you can get settled without rushing.
Your 3-Hour Route: Short Walks, Fixed Tasting Stops

This tour is built around a steady pace, not a marathon. You start near Hlöllabátar and then take several short walks (think 5 to 15 minutes) between tasting locations, with guided food moments that last roughly 15 to 45 minutes.
That pacing matters. In Iceland, the weather can change fast, so shorter transfers keep you from freezing too long. It also means you get to taste multiple places without the feeling that you’re stuck waiting around for one long stop.
Traditional Icelandic Tastings That Come With Context

The core of the experience is traditional Icelandic food presented in a guided format. Each tasting stop is built to teach you something while you eat, so you come away with more than just a full stomach.
Here’s what stands out: the guides aim to connect the food to the country’s culture and everyday life, not just recite facts. You’ll also hear practical explanations along the way, which helps you understand what you’re tasting and why it matters.
One recent highlight noted that the tastings included shark, and the guest described the food as amazing. That’s a great sign if you’re curious about seafood options and want something you might not order on your first night in Reykjavik.
Other Reykjavik tables and tastings:
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Flea Market Delights on Weekends: More Than Just Souvenirs

What makes this tour feel different is the weekend plan to visit the Reykjavik Flea Market food stalls. Instead of keeping everything inside restaurants, you get a chance to experience that everyday street-level food culture.
For me, this is the sweet spot. A Flea Market stop does two helpful things at once: it adds variety to the flavors, and it helps you see how people browse and snack in a place that’s part market, part social scene. If you’ve only seen Reykjavik from a tour bus window, this gives you a more local texture.
And because it’s still part of a guided program, you’re not left guessing what to order. The tour is designed to bring you to handpicked stalls and tastings rather than treating the market like free time roulette.
Stop-by-Stop Flow: What Each Timing Window Feels Like

You’ll experience the route in a sequence of guided tasting moments, separated by quick walks. The timing pattern is intentionally varied, which helps you stay interested and prevents the tour from dragging.
- Early on, you get one of the longer tasting blocks, about 40 minutes, where the guide has time to explain what’s on offer and how it connects to Icelandic food habits. This is a good moment to ask questions if you’re picky about what you’ll try.
- Two more guided tasting blocks follow that are also around 40 minutes each. These stretches are where you’re likely to see more regional variety and get a deeper feel for the range of what Iceland offers beyond the obvious tourist choices.
- Mid-tour, there’s a shorter guided tasting around 30 minutes, which feels like a reset. It’s a good time to slow down, digest, and keep your palate sharp before the later stops.
- Later, you’ll hit another guided tasting around 15 minutes. Short stops can be fun because they keep energy high, but I’d treat them as a chance to try whatever the guide recommends first, since you may not have time for second guessing.
- Near the end, there’s a longer guided tasting block around 45 minutes. This final stretch usually gives you room to experience more of the “story” side of the tour and finish with a food selection that feels complete.
No matter where you land, the important part is that the guide keeps things organized, so you’re not standing in line wondering if you picked the wrong stall.
Alcohol and Beverages: Nice Inclusion, Use Smart Pacing

Beverages are included, and alcoholic beverages are included too. That’s a real perk if you want the option to pair a drink with a tasting, and it also saves you money compared to ordering separately throughout the tour.
Just be smart with pacing. With multiple tastings in a short span, the best strategy is to take small bites, sip between courses, and save your appetite for the later stops instead of trying to win a food contest at stop number one.
Also, you’re in a walking tour. If you plan to drink, give yourself the practical comfort of staying steady and focused on footwear, weather, and group movement.
Dietary Needs: What the Tour Says It Can Do

The tour notes that it does its best to accommodate dietary restrictions and allergies. That’s helpful, and it’s something you should confirm when you book, especially if your needs are strict.
My practical advice: send details ahead of time and be ready to ask the guide what’s available at each tasting moment. Food tours often have limited flexibility at specific stalls, so it’s smart to approach it as a “best effort with communication,” not a guarantee.
Who This Reykjavik Food Tour Fits Best

This tour is a strong fit if you want a guided, structured way to taste authentic Icelandic food without building an itinerary from scratch. The flea market component also makes it appealing if you like markets, local browsing energy, and casual food that feels tied to daily life.
It’s also ideal for people who enjoy learning while they eat. The guides are described as graduates from the tour guide school of Iceland, and they’re trained to entertain and educate at the same time.
You might want to think twice if you dislike walking between stops or if you know weather will be a major issue for you. The tour is wheelchair accessible, but it still involves moving around outdoors and between locations, so dress accordingly.
Should You Book This Reykjavik Food Tour?
I’d book it if you’re in Reykjavik for only a few days and you want to get your bearings fast with food that feels Icelandic, not generic. The combination of guided tastings plus a flea market stop on weekends is the main reason to choose this one, and the included beverages make it easier to commit without extra meal math.
I’d also consider booking with a little caution if your plans are fragile due to health or mobility concerns. One negative review said a guest could not go because of an ankle injury and did not receive a refund or future credit. That doesn’t mean it’s typical, but it is a good reminder to plan thoughtfully and consider travel protection if you have any risk factors.
If you like markets, want seafood options that could include shark, and enjoy guided context with your food, this tour is a solid value at $147.
FAQ
How long is the Reykjavik food tour?
The tour lasts 3 hours.
Where do we meet for the tour?
Meet outside Hlöllabátar the Sandwich Shop, facing Ingólfstorg Square and the two tall stone pillars. Plan to be there 5 minutes before the start time.
Do you visit the Reykjavik Flea Market?
Yes, during weekends the tour visits the Reykjavik Flea Market food stalls.
What is included in the ticket price?
Food tastings, beverages, alcoholic beverages, and a professional guide are included, along with all taxes and fees.
Are alcoholic beverages included?
Yes, alcoholic beverages are included.
Is hotel pickup and drop-off included?
No, hotel pickup and drop-off are not included.
Can the tour accommodate dietary restrictions or allergies?
The tour says it does its best to accommodate dietary restrictions and allergies.
What language is the tour in?
The tour is conducted in English.
Is the tour wheelchair accessible?
Yes, the tour is wheelchair accessible.
How does cancellation work?
You can cancel up to 24 hours in advance for a full refund.
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